Spring Into New Trends at Accessorize This

When Gina shops for her store, she has one thing in mind: her customers. As Gina notes, “I follow the latest trends and always make sure to include Fair Trade products and items made in the USA. I also listen to my customers. If I hear a repeated desire for a certain piece I don’t By Emily Eileen Carter carry, I seek it out when I go to market. It brings me a great deal of satisfaction to meet the needs of my customers.”

Some of the reasons customers keep coming back to Accessorize This are the novelty and unique items Gina continues to stock and add to in the store. From jewelryand fashion accessories to wall art and hand blown glass, Gina is constantly updating and adding to her inventory throughout the year. Gina shares some examples. “Scarves have been a huge hit over the past several seasons,” she says. “I try to keep a wide variety in stock, and more recently I have started carrying the latest trend, scarf jewelry. In addition, several customers were looking for checkbook holders before Christmas. When I went to Atlanta, I was able to find some beautiful, hand-crafted checkbook holders made by a mother-son team in Texas and purchase some for my store.”

Read more on page 90 in the March 2013 Issue